Common Myths About Life Coaching

Life coaching has grown in popularity over the past two decades, yet many people remain unsure about what it truly involves. Because coaching shares some surface similarities with therapy, mentoring, or motivational speaking, myths have developed that can create confusion.

By looking at research, professional guidelines, and evidence-based practices, we can clarify these misconceptions and better understand what coaching offers.

A frequent misconception is that life coaches act as substitutes for therapists. In reality, the two serve distinct purposes:

  • Therapy addresses mental health conditions, unresolved trauma, and emotional healing (American Psychological Association [APA], 2023).
  • Coaching focuses on future growth, performance, and potential, helping clients clarify goals and take actionable steps (International Coaching Federation [ICF], 2023).

The difference lies in foundation and scope: therapy is clinical and regulated by licensure, while coaching is developmental and centered on achieving goals. Both are valuable, but they are not interchangeable. Coaches also refer clients to therapists when mental health concerns arise, ensuring ethical practice.

Some assume coaching only provides motivation or encouragement. While support is part of the process, professional coaching involves structured tools, frameworks, and accountability systems.

Research in coaching psychology demonstrates that coaching improves goal attainment, resilience, and workplace performance beyond motivational support alone (Grant, 2014; Grover et al., 2020).

In practice, coaches:

  • Challenge clients to explore solutions and take action
  • Hold clients accountable for commitments
  • Provide evidence-informed frameworks (e.g., GROW, solution-focused, strengths-based coaching)
  • Track measurable outcomes for sustainable change

This is far more than cheerleading—it is structured, results-driven transformation.

Another misconception is that coaching is only for people who are “stuck” or failing.

In reality, high-performing leaders, athletes, and professionals often use coaching to refine their edge.

A global ICF survey (2023) found that clients reported:

  • Increased self-confidence (80%)
  • Improved relationships (73%)
  • Enhanced communication skills (72%)

This shows coaching benefits not just those in crisis, but anyone seeking to maximize potential, clarify goals, and enhance performance.

Mentoring draws on personal experience to guide others.

Consulting provides expert solutions to specific problems.

Coaching, by contrast, does not prescribe answers. It helps individuals clarify their own values, goals, and strategies.

According to the ICF (2023), coaching is “partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.”

Where mentors say, “Here’s what worked for me,” and consultants say, “Here’s what you should do,” coaches ask: “What would work best for you?”

For Highly Sensitive Persons (HSPs), understanding coaching is particularly important. Many HSPs may experience overwhelm, self-doubt, or perfectionism. Coaching provides structured guidance and tools to:

  • Manage overstimulation
  • Set healthy boundaries
  • Reframe sensitivity as a strength
  • Build confidence and clarity in personal and professional roles

When coaching is understood in its true form, it becomes clear how this partnership can help HSPs navigate challenges and embrace their unique strengths.

Misconceptions about coaching often arise from comparing it to therapy, mentoring, or motivational speaking. In reality, coaching is a distinct, evidence-informed process designed to empower clients to create meaningful change.

For both general clients and HSPs, coaching is not therapy, not mere cheerleading, and not limited to people in crisis. It is a structured, supportive partnership that fosters growth, clarity, and lasting results.

  • American Psychological Association. (2023). Understanding psychotherapy and how it works. https://www.apa.org/topics/psychotherapy
  • International Coaching Federation. (2023). What is coaching? https://coachingfederation.org
  • Grant, A. M. (2014). The efficacy of executive coaching in times of organisational change. Journal of Change Management, 14(2), 258–280. https://doi.org/10.1080/14697017.2013.805159
  • Grover, V., Furnham, A., & Miller, R. (2020). Coaching personality: Evidence-based approaches for trait-sensitive clients. International Coaching Psychology Review, 15(1), 12–28.

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